Charity analysis

In The little blue book NPC shares our approach to charity analysis. It highlights six key areas:

  • Activities: Do the charity's activities address a genuine need?
  • Results: Can it demonstrate results of what it has achieved?
  • Leadership: Do trustees and management provide high quality leadership?
  • People and resources: Does it use staff, volunteers and resources well?
  • Finances: Are the finances sound?
  • Ambition: Is it ambitious to solve social problems?


Instead of short, two-page charity recommendations we are now publishing some examples of NPC’s most recent charity analysis in full. These are intended to:

  • illustrate what a piece of detailed NPC analysis looks like;
  • help charities and funders see how analysis gives insight into effectiveness; and
  • act as charity case studies, sharing lessons about effectiveness.

All of NPC's charity analysis is presented to an external charity committee, made up of figures from the investment, grant-making and charity sector, which assesses and verifies our analysis. Learn how you can commission charity analysis from NPC.

Read examples of:

Analysis of large and complex charities

As well as the examples above, NPC also carries out analysis on large and complex charities. Read NPC's detailed analysis of Barnardo's.


>>Read older examples of NPC's analysis

* NPC advised Lucy Faithfull Foundation in 2008, and is currently advising CAADA. See our conflict of interest policy.

Contact us

For more information on any aspect of NPC's research:
call Iona Joy
on 020 7785 6324
or email us


'NPC can't tell you what you care about, but they helped us figure out our values, agree on our strategy, evaluate our options, do our due diligence and monitor the impact of our money.'

Ramez Sousou, Chairman of the Private Equity Foundation and Co-CEO of Towerbrook Capital Partners